A new baby clothes shop is opening in Romford.

Little Julie's Baby Boutique is welcoming customers from 10am tomorrow (August 16) at Romford Shopping Hall, with children's entertainers Ricknroll Entertainment Mascots - including one coming as the Frozen Queen Elsa - stopping by.

There will also be a free glass of bubbly for the parents and other games and activities planned for the little ones.

The boutique is set to sell baby's and children's clothes and gifts, such as baby grows, little hats and headbands, and baby shawls.

The shop has already got the stock laid out - baby grows, little headbands and cute dressesThe shop has already got the stock laid out - baby grows, little headbands and cute dresses (Image: Julie Little)

Run by Julie Little, the shop started out as a market stall, but has come a long way since then.

Julie said it has been a "very emotional week" leaving the market and getting ready to move into her new home.

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She said: "It was a sad week leaving all the market traders - they all gave me cards.

"But it's nice to feel settled in somewhere where I know I can open up [each day] and be close to home."

Julie Little and her mum outside the boutiqueJulie Little and her mum outside the boutique (Image: Julie Little)

Little Julie's Baby Stall had its last market day on August 9 at Pitsea Market, and since then Julie has been busy preparing the shop for its grand opening.

The shop owner has spent a week - with the help of her parents - painting, cleaning, putting the signs up and laying out the stock.

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The opening of Little Julie's Baby Boutique has even been mentioned by Romford radio station Time FM, she said.

Julie said: "It's such an exciting time and a dream come true."

The baby clothes shop will be the 35th business in Romford Shopping Hall, which is made up of independent and family-owned businesses.

Michelle Petty, owner of Romford Shopping Hall said: "The shop looks awesome and is selling great quality and affordable baby items.

"We wish Julie all the best in her new home."